BCC Hot Topic: Awareness

Awareness: consciousness, conscious knowledge, or mindfulness.

There’s a lot of talk about breast cancer awareness. Campaigns to raise awareness; products to fund it; advertisements to disseminate it. But while mainstream awareness campaigns stimulate vague interest in breast cancer as a social cause, they do little to promote conscious knowledge or mindfulness when it comes to . . . → Read More: BCC Hot Topic: Awareness

Jolie’s Disclosure of Preventive Mastectomy Highlights Dilemma

“Jolie’s Disclosure of Preventive Mastectomy Highlights Dilemma.” By Denise Grady, The New York Times.

One of the defining moments in the history of breast cancer occurred in 1974 when the first lady, Betty Ford, spoke openly about her mastectomy, lifting a veil of secrecy from the disease and ushering in a new era of breast . . . → Read More: Jolie’s Disclosure of Preventive Mastectomy Highlights Dilemma