Estée Lauder to Weave Pink Ribbons Through the Internet

“Estée Lauder to Weave Pink Ribbons Through the Internet.” By Stuart Elliott, The New York Times.

Editorial comment: Stuart Elliott’s article describes the perceived success of Internet fundraising as demonstrated by the recent social media blockbuster, the so-called Ice Bucket Challenge. However, it also reflects a corporation’s plucky desire to deflect well-founded critique and instead . . . → Read More: Estée Lauder to Weave Pink Ribbons Through the Internet

Assessing the 'Pink Ribbon' Campaign

Assessing the ‘Pink Ribbon’ Campaign (audio, 51:58 min.)

In recent years, cancer specialists have warned that aggressive early screening for people at low risk for breast cancer may do more harm than good because it can lead to unnecessary treatment. Yet expensive awareness campaigns — featuring those ubiquitous pink ribbons — continue to . . . → Read More: Assessing the ‘Pink Ribbon’ Campaign

Every silver lining has a cloud

Much of my life revolves around cancer, both professionally and personally. My ongoing research of breast cancer culture and industry that started over a decade ago entails an immersion into the topic that involves incessant reading of medical studies, news articles, advocacy materials, public policies, and personal stories as well as systematic observation, interviewing, writing, . . . → Read More: Every silver lining has a cloud

Have breast cancer campaigns been beneficial?

“Have breast cancer campaigns been beneficial?” by Al Jazeera, Washington, DC

The pink ribbon has become a globally recognised symbol of the fight against breast cancer. And once again, October was deemed a month of awareness for a disease that claims the lives of tens of thousands of women worldwide each year. There is little . . . → Read More: Have breast cancer campaigns been beneficial?

A yellow flag for the NFL

“A yellow flag for the NFL.” By Maura Kelly, New York Daily News

The NFL has turned pink again this October, for the fourth year in a row. In nominal support of National Breast Cancer Awareness Month, players, coaches and referees have been wearing pink apparel; giant pink-ribbon stencils adorn the fields and special pink-ribbon . . . → Read More: A yellow flag for the NFL

Redefining Pink

Since the end of September everything you see — from buses to billboards to Monday Night football to the grocery store — shimmers in pink. You can “support breast cancer research” (so it is said) by purchasing everything imaginable and a multitude of the unimaginable as well. Every year it gets worse. Google Breast Cancer . . . → Read More: “Redefining Pink”